Getting Down To Basics with

What Do Logo Colors Tell Us?

Businesses would do well with branding. It is the way that they can reach out to their customers and tell them their beliefs. Brands differ from each other and there are brands that stand out, some brands are unforgettable, but there are also ordinary looing ones. How can your logo stand out? What colors are appropriate for your brand?

The psychology of colors is important to know. It is how people’s emotions and thinking are stirred when they see a specific color. Although people don’t really think about it, colors influence their emotions, thoughts, and feelings. Colors have an effect on what we think. Colors can speak to us in many different ways. Using certain colors in your logo helps to communicate what your business or brand is all about.

If you are in the process of creating a logo, it is important to ask yourself several questions. Is your market targeting males or females? Is your brand trendy or classy? What ages are you targeting for your market? Is your business high-end or middle-class? These questions help your business create a logo that truly speaks to your audience. It is a solid brand that can be created after considering these questions.

You get different emotions when you see different colors. If you enter a room colored blue, it would evoke feelings different from entering a room colored yellow. Each color will have a different thing to say to use. Here are the different colors to use in your logo and how it makes us feel and think.

There are two categories of colors, the warm colors and the cool colors. Let us consider the warm colors first.

Red is a color that attracts men. Fire and passion is evoked from the color red. it can grab anyone’s attention because it speaks of urgency. Your heart rate is increased and it gets you pumped up.

With orange, you get a friendly, playful color. It possesses overall energy. It has a great effect on children.

Yellow is a bright color meant to bring joy, happiness, warmth, and cheerfulness to any logo. if you don’t want to get distracted with the color yellow, then mix it with other colors for balance.

Let us now look at the opposite, the cool colors.

The most popular logo color is blue. It represents tranquility, peace, and maturity. With the color blue, your brand will look trustworthy.

It is ideal to use the color green for outdoors. The color is about newness, whether in health or in wealth. If you see the color green, you gain peace in your heart and a desire to promote growth in our lives.

The color of luxury is purple. Your logo can be grand and distinguished with purple but with a sense of mystery to it.

Its earthy and tough-guy persona makes brown attractive to male audiences.

In its own category is black and white. Combined with other colors, they are very powerful.

If you want to learn more about logo colors, visit this website and read more about it now.